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With the start of a new year, we are ringing in the changes here at The Market Place too, with the announcement that the former editor of Surrey Life magazine, Caroline Harrap, has joined our team of experts.
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It’s a common myth that branding just means designing a logo and using it everywhere possible, but a brand goes much further than that. It’s a complete identity underpinning everything a business does, everything they say and every touch point along the way. And it’s just as important for small businesses as large corporate institutions.
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